Canada dating lavalife


29-Oct-2017 19:18

Canada’s oldest dating site is stepping up its game with a rebrand that promises to woo disgruntled single folks by putting the fun back into finding a mate.

Lavalife, founded in 1987 by four friends in a Toronto basement, is enhancing its digital platform with a snappier design, simplified profile creating process and connecting people with common interests.

“The industry is realizing there’s a gap in the online dating model.

Not everyone meets a match right away and they shouldn’t feel bad. We want to remove the pressure and make this a fun and enjoyable process.” In recent years, online dating has lost much of its stigma.

In order to get the most out of your Lavalife experience, we recommend you use a display picture which focuses on your face and a genuine smile.

Lavalife is most commonly used amongst young singles looking for fun, playful, casual encounters.

At Lavalife.com, we believe that dating should be fun. Kick the common dating myths to the curb and start meeting great new people today. Follow us on social media by clicking the buttons below.

Take full advantage of the free trial as well before deciding if Lavalife is right for you, as subscriptions are not refundable.

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Even before we could get round to finishing our profile on the Canadian dating website for casual sex, we were already getting messages from extremely hot girls ready to hook up.

“You’ve got casually driven sites like Plenty of Fish and Grindr, which feed the hook-up culture.

Then there are traditional sites like and e Harmony for people looking to get married. We target real people without the pressure,” says Alisa Civiero, who is overseeing the Lavalife relaunch project.

The Pew Research Center released a study about the world of online dating in late 2013, finding that one-in-five adults ages 25-34 years old have used online dating.